Artemis Ward Live at Outdoor Retailer Summer 2021

This August, we had the pleasure of hosting a storytelling panel at Outdoor Retailer Summer, and we’re excited to finally share the panel with you in its entirety. Featuring AW’s own Lindsey Goebel and Chris Maier, along with Dragana Pajovic of SRAM, and Katie Herrell, formerly of Backpacker and Runner’s World magazines, Your Audiences Are Out There and There Are More of Them Than You Think features tons of creative insights and real-word examples of how to identify and communicate stories that resonate.