In pursuit of the next big idea
After the success of its hit original series Genius, National Geographic wanted to help inspire and enable the next transformational idea. In 2017, the organization approached us to create a platform that would encourage innovators to share their game-changing ideas. The top submission won $25,000.
Anyone can change the world
We worked with National Geographic to develop the strategy, messaging and digital platform for the campaign. In a little over a year, we have hosted two Chasing Genius challenges, receiving nearly 4,000 submissions in total. Our global community has grown to over 40,000 members, who challenge each other to re-imagine the world we live in.